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tooth gem kit
Worth a lookShows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.2%return rate — above 6% kills the launch gate
Review moat
Great279.3avg incumbent reviews — the moat a new listing must climb
Avg price
Great$18.43avg listing price — sweet spot $15–$100
Market size
Great$1.3M$1.3M/yr · 2.2M searches
Price range
Great$7.08–$40.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Bad-9.6%90-day search growth — must beat 0% to launch