65
paint by number for adults
Worth a lookShows a $2.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$2.9M$2.9M/yr · 11.3M searches
Brand share
Great40%top-5 brand share — no brand owns this niche
Returns
Great1.5%return rate — above 6% kills the launch gate
Competition
Great35%top-5 click share — an open shelf
Avg price
Good$14.78avg listing price — sweet spot $15–$100
Price range
Good$6.22–$35.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good827.94avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.0%90-day search growth — must beat 0% to launch