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jewelry making supplies
Launch itA $1.2M/yr market growing +14.3% this quarter with returns at 1.3% — clears our launch bar.
Brand share
Incredible31%top-5 brand share — no brand owns this niche
Competition
Great24%top-5 click share — an open shelf
Returns
Great1.3%return rate — above 5% kills the launch gate
Market size
Great$1.2M$1.2M/yr · 3.6M searches
Avg price
Good$14.45avg listing price — sweet spot $15–$100
Price range
Good$4.45–$33.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+14.3%90-day search growth — must beat 0% to launch
Review moat
Okay2,627.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand