1/64 Scale Farm Toys

Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

342K

Growth, 90 days vs prior 90

+13.2%

Conversion, latest week

0.5%

Market size, estimated

$61Ka year

Peak month

December3.9× the quietest month

Top search term

1/64 scale farm toys113K searches a year

Listings sell for $32.52 on average, from $13.71 to $73.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $32.52 that is $0 to $3K a year per listing.

Average price

$32.52inside the $15 to $100 sweet spot

Price range

$13.71–$73.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.5%of orders · Amazon United States median 2.1%

41% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #504 within Model & Hobby Building. It carries 557 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

41%

Prime listings

78%

Out of stock, average day

0.8%

Average rank

#504in Model & Hobby Building

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

557per listing

Listings tracked

37

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months