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ge mwf refrigerator water filter
Worth a lookShows searches that convert (16.9% search→purchase), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$34.03avg listing price — sweet spot $15–$100
Price range
Incredible$14.76–$82.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.3%return rate — above 6% kills the launch gate
Market size
Great$1.6M$1.6M/yr · 282K searches
Growth
Okay+1.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad14,730.22avg incumbent reviews — the moat a new listing must climb
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand