51
filter water refrigerator
Worth a lookShows a $20.3M/yr market, but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.
Market size
Incredible$20.3M$20.3M/yr · 2.3M searches
Conversion
Incredible16.7%search→purchase rate — share of searches ending in a sale
Price range
Incredible$33.19–$98.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.1%return rate — above 6% kills the launch gate
Avg price
Great$52.15avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Review moat
Bad29,595.4avg incumbent reviews — the moat a new listing must climb
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand