50
slim calendar 2026
Worth a lookShows low returns (0.3%), but soft demand (-80.9% this quarter) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great363.64avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Okay£204K£204K/yr · 592K searches
Avg price
Bad£4.73avg listing price — sweet spot $15–$100
Growth
Bad-80.9%90-day search growth — must beat 0% to launch
Price range
Bad£1.93–£8.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand