45
post it notes set
Skip itPrices mostly outside the sweet spot ($2.40–$14.92) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,459.62avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.5%90-day search growth — must beat 0% to launch
Avg price
Bad£5.74avg listing price — sweet spot $15–$100
Market size
Bad£16K£16K/yr · 54K searches
Price range
Bad£2.40–£14.92cheapest to priciest tracked listing — scored on the share inside $15–$100