48
pocket diary 2026
Skip itPrices mostly outside the sweet spot ($2.48–$10.59) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Review moat
Good827.33avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£200K£200K/yr · 542K searches
Avg price
Bad£4.96avg listing price — sweet spot $15–$100
Growth
Bad-47.7%90-day search growth — must beat 0% to launch
Price range
Bad£2.48–£10.59cheapest to priciest tracked listing — scored on the share inside $15–$100