55
jam jar labels
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($1.66–$13.26) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Brand share
Great50%top-5 brand share — no brand owns this niche
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Competition
Great33%top-5 click share — an open shelf
Review moat
Great486.6avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Market size
Bad£95K£95K/yr · 207K searches
Avg price
Bad£5.03avg listing price — sweet spot $15–$100
Price range
Bad£1.66–£13.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand