55
clicker
Worth a lookShows low returns (1.2%), but soft demand (-6.7% this quarter) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good£4.86–£29.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£295K£295K/yr · 400K searches
Review moat
Okay1,624.88avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.60avg listing price — sweet spot $15–$100
Growth
Bad-6.7%90-day search growth — must beat 0% to launch