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51

cardboard boxes

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 89% of clicks) keeps it on the watch list.

Market size 77Growth 31Conversion 51Competition 33Returns 100Price range 50Avg price 56Brand share 27Review moat 27Quality gap 53

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Great£958K

£958K/yr · 1.8M searches

Avg price

Good£12.76

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Price range

Good£4.00–£25.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+5.0%

90-day search growth — must beat 0% to launch

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,846.47

avg incumbent reviews — the moat a new listing must climb