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recorder
Skip itPrices mostly outside the sweet spot ($4.29–$8.19) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Review moat
Good1,487.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£86K£86K/yr · 223K searches
Avg price
Bad£5.87avg listing price — sweet spot $15–$100
Growth
Bad-21.9%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad88%top-5 click share — a locked-up shelf
Price range
Bad£4.29–£8.19cheapest to priciest tracked listing — scored on the share inside $15–$100