26
meteor shower lights outdoor
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great187avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good£9.14–£21.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.85avg listing price — sweet spot $15–$100
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Returns
Bad5.0%return rate — above 5% kills the launch gate
Growth
Bad-26.3%90-day search growth — must beat 0% to launch
Market size
Bad£13K£13K/yr · 33K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand