49
indoor camera
Skip itSoft demand (-44.9% this quarter) — this niche doesn't clear our bar today.
Market size
Incredible£2.8M£2.8M/yr · 3.3M searches
Avg price
Incredible£30.19avg listing price — sweet spot $15–$100
Price range
Great£5.51–£119.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.2%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,522.11avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-44.9%90-day search growth — must beat 0% to launch