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xylimelts for dry mouth
Worth a lookShows searches that convert (23.0% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible23.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£16.58avg listing price — sweet spot $15–$100
Review moat
Good812.07avg incumbent reviews — the moat a new listing must climb
Price range
Good£2.47–£31.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£242K£242K/yr · 63K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-17.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand