46
wormwood black walnut and clove
Skip itSoft demand (-32.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Review moat
Great270.29avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good£12.22avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Price range
Okay£6.08–£19.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£159K£159K/yr · 128K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-32.8%90-day search growth — must beat 0% to launch
Signals Low Review Barrier