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58

tubular bandages

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 30Growth 35Conversion 80Competition 80Returns 98Price range 6Avg price 20Brand share 75Review moat 51Quality gap 67

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Competition

Great35%

top-5 click share — an open shelf

Brand share

Great60%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,466.19

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+8.0%

90-day search growth — must beat 0% to launch

Market size

Okay£134K

£134K/yr · 224K searches

Avg price

Bad£7.21

avg listing price — sweet spot $15–$100

Price range

Bad£2.86–£15.83

cheapest to priciest tracked listing — scored on the share inside $15–$100