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46

triphala

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A small market ($53K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 17Conversion 96Competition 28Returns 99Price range 28Avg price 46Brand share 52Review moat 74Quality gap 53

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible13.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good527.43

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Avg price

Okay£11.46

avg listing price — sweet spot $15–$100

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Price range

Okay£7.39–£17.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-15.1%

90-day search growth — must beat 0% to launch

Market size

Bad£53K

£53K/yr · 36K searches