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53

stop smoking aids

Worth a look

Shows low returns (0.1%), but soft demand (-28.9% this quarter) keeps it on the watch list.

Market size 37Growth 11Conversion 39Competition 62Returns 99Price range 67Avg price 69Brand share 34Review moat 63Quality gap 97

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Avg price

Good£14.31

avg listing price — sweet spot $15–$100

Price range

Good£4.86–£35.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good970.37

avg incumbent reviews — the moat a new listing must climb

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Market size

Okay£187K

£187K/yr · 424K searches

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Growth

Bad-28.9%

90-day search growth — must beat 0% to launch