40
sea kelp
Skip itPrices mostly outside the sweet spot ($3.52–$14.89) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Review moat
Good732.85avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay£8.93avg listing price — sweet spot $15–$100
Market size
Bad£79K£79K/yr · 66K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-16.7%90-day search growth — must beat 0% to launch
Price range
Bad£3.52–£14.89cheapest to priciest tracked listing — scored on the share inside $15–$100