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saffron supplement
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great319.5avg incumbent reviews — the moat a new listing must climb
Brand share
Great55%top-5 brand share — no brand owns this niche
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Avg price
Great£15.13avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£5.01–£34.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Market size
Okay£181K£181K/yr · 154K searches