51
rampant rappit
Worth a lookShows a thin review moat (11 avg reviews), but a small market ($35K/yr) keeps it on the watch list.
Review moat
Incredible10.88avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Competition
Great27%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good£13.88avg listing price — sweet spot $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Price range
Okay£7.87–£17.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-14.0%90-day search growth — must beat 0% to launch
Market size
Bad£35K£35K/yr · 107K searches