51
pill boxes 7 day 4 times a day
Worth a lookShows low returns (1.1%), but prices mostly outside the sweet spot ($3.43–$13.78) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,865.22avg incumbent reviews — the moat a new listing must climb
Market size
Bad£89K£89K/yr · 149K searches
Growth
Bad-11.2%90-day search growth — must beat 0% to launch
Avg price
Bad£6.95avg listing price — sweet spot $15–$100
Price range
Bad£3.43–£13.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand