54
peptide case
Worth a lookShows low returns (0.5%), but a small market ($37K/yr) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Incredible62.86avg incumbent reviews — the moat a new listing must climb
Brand share
Good61%top-5 brand share — brands hold most of the demand
Growth
Good+47.0%90-day search growth — must beat 0% to launch
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Okay£4.90–£19.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£7.92avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad£37K£37K/yr · 79K searches
Signals Out of Stock