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mosquito patches
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Incredible+226.9%90-day search growth — must beat 0% to launch
Conversion
Incredible12.0%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good75%top-5 brand share — brands hold most of the demand
Review moat
Okay2,434.11avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay£108K£108K/yr · 115K searches
Avg price
Bad£7.87avg listing price — sweet spot $15–$100
Price range
Bad£3.44–£13.35cheapest to priciest tracked listing — scored on the share inside $15–$100
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