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38

migraine glasses

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A small market ($57K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 19Conversion 16Competition 28Returns 78Price range 76Avg price 92Brand share 22Review moat 45Quality gap 63

Avg price

Great£21.63

avg listing price — sweet spot $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Price range

Great£7.17–£39.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,986.69

avg incumbent reviews — the moat a new listing must climb

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-12.5%

90-day search growth — must beat 0% to launch

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad£57K

£57K/yr · 203K searches