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50

lactobacillus acidophilus

Worth a look

Shows low returns (0.1%), but a small market ($42K/yr) keeps it on the watch list.

Market size 11Growth 25Conversion 70Competition 66Returns 100Price range 47Avg price 45Brand share 60Review moat 49Quality gap 43

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,556.17

avg incumbent reviews — the moat a new listing must climb

Price range

Okay£4.14–£24.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.35

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-0.6%

90-day search growth — must beat 0% to launch

Market size

Bad£42K

£42K/yr · 58K searches