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lacrosse ball
Skip itPrices mostly outside the sweet spot ($4.89–$13.22) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,782.6avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-13.6%90-day search growth — must beat 0% to launch
Avg price
Bad£6.55avg listing price — sweet spot $15–$100
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad£47K£47K/yr · 71K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£4.89–£13.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier