61
inflatable butt plug
Worth a lookShows a thin review moat (29 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Incredible29.36avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Brand share
Great42%top-5 brand share — no brand owns this niche
Avg price
Great£16.03avg listing price — sweet spot $15–$100
Price range
Great£7.93–£41.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Growth
Bad-6.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad£64K£64K/yr · 249K searches