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hayfever band
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Incredible+200.8%90-day search growth — must beat 0% to launch
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Review moat
Good854.86avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£11.02avg listing price — sweet spot $15–$100
Competition
Bad93%top-5 click share — a locked-up shelf
Market size
Bad£7K£7K/yr · 8K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£5.99–£12.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Trending