50
glycine
Worth a lookShows low returns (0.1%), but soft demand (-22.8% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.6%search→purchase rate — share of searches ending in a sale
Review moat
Good568.23avg incumbent reviews — the moat a new listing must climb
Market size
Good£316K£316K/yr · 198K searches
Avg price
Okay£11.72avg listing price — sweet spot $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£3.97–£21.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-22.8%90-day search growth — must beat 0% to launch