60
foot scrubber
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Brand share
Great48%top-5 brand share — no brand owns this niche
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+47.2%90-day search growth — must beat 0% to launch
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Okay£2.54–£22.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,139.87avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.43avg listing price — sweet spot $15–$100
Market size
Bad£60K£60K/yr · 110K searches
Signals No Dominant Brand