65
electric toothbrush
Worth a lookShows a $30.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible£30.7M£30.7M/yr · 13.4M searches
Avg price
Incredible£30.44avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great£1.08–£77.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-5.5%90-day search growth — must beat 0% to launch
Review moat
Bad10,372.22avg incumbent reviews — the moat a new listing must climb