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dental sticks human
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.5%search→purchase rate — share of searches ending in a sale
Market size
Incredible£2.4M£2.4M/yr · 2.3M searches
Competition
Great31%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-9.2%90-day search growth — must beat 0% to launch
Review moat
Bad21,414.6avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£5.93avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£2.88–£10.47cheapest to priciest tracked listing — scored on the share inside $15–$100