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cast protectors
Skip itPrices mostly outside the sweet spot ($2.85–$11.55) — this niche doesn't clear our bar today.
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Growth
Good+41.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay£130K£130K/yr · 160K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad7,301.47avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.69avg listing price — sweet spot $15–$100
Price range
Bad£2.85–£11.55cheapest to priciest tracked listing — scored on the share inside $15–$100