60
berberine
Launch itA $1.2M/yr market growing +33.1% this quarter with returns at 0.1% — clears our launch bar.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Great£1.2M£1.2M/yr · 1.5M searches
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good676.71avg incumbent reviews — the moat a new listing must climb
Growth
Good+33.1%90-day search growth — must beat 0% to launch
Brand share
Good73%top-5 brand share — brands hold most of the demand
Avg price
Okay£10.30avg listing price — sweet spot $15–$100
Competition
Bad73%top-5 click share — a locked-up shelf
Price range
Bad£5.77–£15.19cheapest to priciest tracked listing — scored on the share inside $15–$100