40
vibrating alarm wristband
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Price range
Incredible£19.04–£25.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£21.33avg listing price — sweet spot $15–$100
Growth
Good+22.3%90-day search growth — must beat 0% to launch
Returns
Okay3.4%return rate — above 5% kills the launch gate
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,521.8avg incumbent reviews — the moat a new listing must climb
Market size
Okay£101K£101K/yr · 168K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Quality Gap