60
telescope
Worth a lookShows a $1.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Great£1.7M£1.7M/yr · 1.2M searches
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Review moat
Good544.44avg incumbent reviews — the moat a new listing must climb
Avg price
Good£113.84avg listing price — sweet spot $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Growth
Bad-15.0%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Price range
Bad£5.83–£1143.68cheapest to priciest tracked listing — scored on the share inside $15–$100