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s25 screen protector
Skip itSoft demand (-34.4% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible20.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good£375K£375K/yr · 266K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Bad11,323.43avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.84avg listing price — sweet spot $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Price range
Bad£3.16–£16.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-34.4%90-day search growth — must beat 0% to launch