53
pod vape
Worth a lookShows searches that convert (15.0% search→purchase), but prices mostly outside the sweet spot ($5.10–$12.04) keeps it on the watch list.
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great284avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good£793K£793K/yr · 763K searches
Growth
Bad-1.8%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad75%top-5 click share — a locked-up shelf
Avg price
Bad£6.92avg listing price — sweet spot $15–$100
Price range
Bad£5.10–£12.04cheapest to priciest tracked listing — scored on the share inside $15–$100