34
pixel fold
Skip itPrices mostly outside the sweet spot ($6.04–$1189.70) — this niche doesn't clear our bar today.
Review moat
Incredible96.71avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Market size
Good£493K£493K/yr · 104K searches
Returns
Bad5.3%return rate — above 5% kills the launch gate
Avg price
Bad£357.56avg listing price — sweet spot $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-18.5%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Price range
Bad£6.04–£1189.70cheapest to priciest tracked listing — scored on the share inside $15–$100