33
long hdmi cable
Skip itPrices mostly outside the sweet spot ($4.20–$13.93) — this niche doesn't clear our bar today.
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Avg price
Bad£8.50avg listing price — sweet spot $15–$100
Growth
Bad-5.4%90-day search growth — must beat 0% to launch
Market size
Bad£71K£71K/yr · 88K searches
Competition
Bad78%top-5 click share — a locked-up shelf
Review moat
Bad46,834.86avg incumbent reviews — the moat a new listing must climb
Price range
Bad£4.20–£13.93cheapest to priciest tracked listing — scored on the share inside $15–$100