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iphone 6s case
Skip itA small market ($29K/yr) — this niche doesn't clear our bar today.
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great31%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Returns
Okay3.1%return rate — above 5% kills the launch gate
Price range
Okay£2.64–£20.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,648.21avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.60avg listing price — sweet spot $15–$100
Growth
Bad-15.6%90-day search growth — must beat 0% to launch
Market size
Bad£29K£29K/yr · 105K searches
Signals No Dominant Brand