50
iphone 16 case
Worth a lookShows low returns (1.1%), but prices mostly outside the sweet spot ($3.79–$14.94) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Market size
Great£1.5M£1.5M/yr · 4.4M searches
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.24avg listing price — sweet spot $15–$100
Review moat
Bad18,705.12avg incumbent reviews — the moat a new listing must climb
Growth
Bad-18.7%90-day search growth — must beat 0% to launch
Price range
Bad£3.79–£14.94cheapest to priciest tracked listing — scored on the share inside $15–$100