50
geek vape
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Great146.29avg incumbent reviews — the moat a new listing must climb
Avg price
Great£21.61avg listing price — sweet spot $15–$100
Price range
Great£5.61–£46.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-5.5%90-day search growth — must beat 0% to launch
Market size
Bad£85K£85K/yr · 124K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals Quality Gap