44
freesat box
Skip itHigh returns (8.4%) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Market size
Great£1.1M£1.1M/yr · 415K searches
Avg price
Good£128.24avg listing price — sweet spot $15–$100
Review moat
Good1,030.68avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Price range
Okay£22.04–£308.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.7%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Returns
Bad8.4%return rate — above 5% kills the launch gate