54
car stereo
Worth a lookShows beatable incumbent ratings (3.9★), but soft demand (-13.2% this quarter) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great£50.00avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Review moat
Good538.79avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Market size
Good£410K£410K/yr · 565K searches
Returns
Okay4.1%return rate — above 5% kills the launch gate
Price range
Okay£8.97–£258.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Signals Quality Gap