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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 10Growth 31Conversion 39Competition 3Returns 31Price range 91Avg price 90Brand share 0Review moat 59Quality gap 70

Price range

Great£35.29–£103.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£57.79

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,159.83

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Growth

Okay+5.2%

90-day search growth — must beat 0% to launch

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Market size

Bad£39K

£39K/yr · 22K searches

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand