55
body camera
Worth a lookShows beatable incumbent ratings (3.8★), but weak search conversion (1.1%) keeps it on the watch list.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Incredible£39.51avg listing price — sweet spot $15–$100
Review moat
Great166.77avg incumbent reviews — the moat a new listing must climb
Price range
Great£15.01–£121.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Market size
Okay£273K£273K/yr · 634K searches
Returns
Okay3.7%return rate — above 5% kills the launch gate
Growth
Bad-7.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale